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2021骞碆EC鍟嗗嫏(w霉)鑻辫獮(y菙)鑰冭│楂橀牷瑭炲尟绌嶇疮锛�3锛�

brand n. 鍟嗘(bi膩o)锛屽搧鐗�

brand leader n. 鍗犲競鍫�(ch菐ng)鏈€澶т唤椤嶇殑鍝佺墝锛屽悕鐗�

brand loyalty n. (娑堣不(f猫i)鑰�)灏�(du矛)鍝佺墝鐨勫繝瀵�(sh铆)

break even v. 鏀舵敮鐩告姷锛屼笉铏т笉鐩�

break even point 鏀舵敮鐩告姷榛�(di菐n)锛� 鐩堣櫑骞宠　榛�(di菐n)

breakthrough n. 绐佺牬

brief n. 鎽樿

brochure n. 灏忓唺(c猫)瀛�

broker n. 缍�(j墨ng)绱€(j矛)浜�锛屼唬鐞嗕汉

bull market 鐗涘競

budget n. 闋�(y霉)绠�

bulk n. 澶ч噺(璨ㄧ墿) adj. 澶ч噺鐨�

bust adj. 鐮翠簡鐢�(ch菐n)鐨�

buyout n. 璨蜂笅鍏ㄩ儴鐢�(ch菐n)娆�(qu谩n)

C

CAD(=Computer Aided Design) n. 瑷�(j矛)绠楁(j墨)杓斿姪瑷�(sh猫)瑷�(j矛)

call n. 鎵撻浕瑭�

call on v. 鍛煎悂锛岀磩璜�(q菒ng)锛屾嫓瑷�

campaign n. 鎴�(zh脿n)褰�锛岄亱(y霉n)鍕�(d貌ng)

candidate n. 姹傝伔鑰�锛屽€欓伕浜�

canteen n. 椋熷爞

canvass v. 寰佹眰鎰忚(ji脿n)锛屽嫺瑾�(shu艒)

capacity n. 鐢熺敘(ch菐n)椤�锛�(鏈€澶�)鐢�(ch菐n)閲�

caption n. 鐓х墖鎴栧湒鐗囦笅鐨勭啊(ji菐n)鐭(shu艒)鏄�

capital n. 璩囨湰锛岃硣閲�

capture v. 璐忓緱

cash n. 鐝�(xi脿n)閲�锛岀従(xi脿n)浠樻 v. 鍏岀従(xi脿n)

cash flow n. 鐝�(xi脿n)閲戞祦閲�

case study n. 妗堜緥鍒嗘瀽

catalogue n. 鐩寗锛岀敘(ch菐n)鍝佺洰閷�

catastrophe n. 澶х伣(z膩i)闆ｏ紝澶х

CEO n. Chief Executive Officer(缇�)绺界稉(j墨ng)鐞�

chain n. 閫ｉ帠搴�

challenger n. 鎸戞埌(zh脿n)鑰�

channel n. (鍟嗗搧娴侀€氱殑)娓犻亾

charge n. 浣挎壙鎿�(d膩n)锛岃(鍍�(ji脿))锛屾妸……瑷樺叆(璩唺(c猫)绛�)

chart n. 鍦栬〃

checkout n. 浠樻鑷�(t谩i)

chief adj. 涓昏鐨�锛岄甯殑锛岀附鐨�

CIF锛� c.i.f. 鎴愭湰淇濋毆(xi菐n)璨�(f猫i)鍔犻亱(y霉n)璨�(f猫i)

circular n. 鍌抽柋鐨勫皬鍐�(c猫)瀛�(鍌冲柈绛�)

circulate v. 鍌抽柋

claim n./v. 瑕佹眰锛岀储璩�

client n. 濮旀墭浜�锛岄¨瀹�

cold adj. 娌�(m茅i)浜烘壘涓婇杸渚�(l谩i)鐨�锛岀敓鎰忔竻娣＄殑

commercialise v. 浣垮晢鍝佸寲

commission n. 鍌噾

*commitment n. 鎵胯

commodity n. 鍟嗗搧锛岃波鐗�

company n. 鍏徃

limited (liability) company (ltd.) 鑲′唤鏈夐檺鍏徃

public limited company (plc) n. 鑲＄エ涓婂競鍏徃

compensate v. 瑁�(b菙)鍎�锛岄叕鍫�(b脿o)

compensation n. 瑁�(b菙)鍎�锛岄叕閲�

compete v. 姣旇辰锛岀(j矛ng)鐖�(zh膿ng)

competition n. 姣旇辰锛岀(j矛ng)鐖�(zh膿ng)

competitor n. 绔�(j矛ng)鐖�(zh膿ng)鑰�锛屽皪(du矛)鎵�

competitive adj. 绔�(j矛ng)鐖�(zh膿ng)鎬х殑

component n. 姗�(j墨)鍣ㄥ厓浠�銆佺祫浠�銆侀儴浠�锛岄儴鍒�

concentrated marketing n. 闆嗕腑鐕�(y铆ng)閵风瓥鐣�

condition n. 姊濅欢锛岀媭娉�

*configuration n. 瑷�(sh猫)鍌欑殑绲�(ji茅)妲�(g貌u)銆佺祫鍚�

conflict n. 娌栫獊锛岀埈(zh膿ng)璜�

*conglomerate n. 缍滃悎鍟嗙ぞ锛屽鍏冨寲闆嗗湗(tu谩n)鍏徃

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